← All case studies
Case study · Travel

A global online travel agency boosts flight booking conversions with real-time price intelligence.

With Bicycle, the agency monitors fares across tens of millions of daily flight searches, detects meaningful price changes as they happen, and turns them into timely, personalized alerts that convert search intent into bookings.

Industry Travel (OTA)Region GlobalLive in weeks
40M+
Flight searches monitored daily
every 10 min
Bookability recalculated per route

A global online travel agency for flights, hotels, and vacation packages.

The agency offers flights, hotels, and vacation packages across web and mobile, processing millions of flight searches daily and delivering dynamic pricing so customers see competitive fares. Operating in 200+ countries with partnerships across hundreds of airlines and thousands of hotels, it invests heavily in mobile experiences to capture spontaneous and last-minute bookings.
01The challenge

Millions of searches, fast-moving fares, missed conversions.

The agency handles millions of flight searches every day, but fluctuating fares and delayed notifications meant much of that intent never converted. Price opportunities moved faster than the team could track them across routes, airlines, and travel dates.

01

High search volume, low conversion

Millions of daily flight searches often failed to convert into bookings, because fluctuating fares and delayed notifications let opportunities pass before customers acted.

02

Fragmented price tracking

Monitoring fare changes across many routes, airlines, and travel dates was complex and lacked real-time automation, so meaningful movements were easy to miss.

03

Reactive marketing

Customers frequently missed price-drop opportunities, reducing engagement and leaving revenue on the table when the team could not respond in time.

04

Generic, one-size-fits-all alerts

Notifications lacked context such as specific routes, travel windows, or preferences, and balancing timely alerts against subscriber fatigue was difficult.

02What Bicycle did

Static price tracking, turned into real-time engagement.

The agency deployed Bicycle to unify flight search, pricing, and subscription data into a single real-time monitoring and alerting system. Event-driven detection and intelligent automation gave the team instant visibility and action across tens of millions of daily searches.

01

Real-time price monitoring

Bicycle continuously tracks flight prices across tens of millions of daily searches, so meaningful fare movements surface the moment they happen.

02

Proactive price-drop alerts

Automated push and email notifications fire when a price reduction crosses a defined threshold, prompting customers to book while the fare is live.

03

Personalized price-watch subscriptions

Customers follow preferred routes and dates and receive alerts tailored to their travel windows, replacing generic notifications with relevant context.

04

Automated campaign execution

Price alerts and offers trigger without manual marketing intervention, and expired subscriptions auto-extend to keep customers engaged for future trips.

05

Operational dashboards

Centralized dashboards give the team visibility into alert volumes, system health, and route-level engagement, all on the agency's existing data.

Search intent, turned into booked trips in real time.

The agency now acts on fast-moving fares as they change, instead of watching opportunities pass.

03What changed

Acting on price opportunities, not missing them.

Higher booking conversions

Proactive price alerts prompt immediate action, turning more of the agency's daily search intent into completed flight bookings.

Stronger customer engagement

Continuous subscription monitoring and personalized alerts keep customers involved throughout their booking journey.

Marketing automation at scale

Alerts and offers generate automatically from live price movements, sharply reducing manual marketing overhead.

Real-time, data-driven decisions

Product, marketing, and analytics teams share live pricing intelligence, strengthening collaboration and the traveler experience.

See Bicycle on your pricing data.

Bring one revenue-critical KPI. We'll show how Bicycle detects the movement, explains the cause, and recommends the next step.